The Showcase Card Show brings its family-friendly, giveaway-heavy formula to the Sheraton Fairplex Conference Center in Pomona on Saturday, October 10 and Sunday, October 11, 2026. The Showcase has grown into one of Southern California's most recognizable touring card shows by treating every date like a community event rather than a flea market: free general admission, a VIP early-access hour, free packs for the first people in line, raffle drawings all day, and programming aimed at kids. The Pomona stop uses the Fairplex Sheraton's exhibit hall, which gives the show room for 100-plus vendor tables.
On the floor you will find a balanced mix. Pokemon is the biggest single category — singles, slabs, sealed product, and vintage — with One Piece, Yu-Gi-Oh!, Disney Lorcana, and Magic: The Gathering alongside. Sports card dealers bring MLB, NBA, NFL, NHL, UFC, boxing, and soccer, from modern Prizm, Optic, and Topps Chrome to vintage and graded PSA, BGS, and SGC slabs. Toys, Funko Pops, accessories, and supplies fill in the rest, and the promoter's Creators Corner hosts activities for younger collectors.
Hours run 11:00 AM to 5:00 PM on both Saturday and Sunday, with VIP early access opening at 10:00 AM each day. General entry is free; the promoter asks that you grab a free RSVP ticket online, which earns an exclusive gift at check-in. VIP early-access tickets are sold on theshowcasecardshow.com. The first 100 people in line each day receive a free Pokemon or sports booster pack, the next 100 get a perks pack, the first 200 VIP ticket holders get an early-access gift, and there is an exclusive VIP raffle at 11:00 AM plus free kids' goodie bags at the raffle table while supplies last.
The Sheraton Fairplex Conference Center is at 601 West McKinley Avenue, on the Fairplex grounds just off the 10 freeway at White Avenue. Secured hotel parking is available at a discounted event rate of about $8 per car per day (set by the hotel, not the show). The location draws from Pomona, Claremont, La Verne, San Dimas, Diamond Bar, Chino, Ontario, and Rancho Cucamonga, and the hotel's food outlets are open during the show.
Who should attend? Families are the core audience — the free entry, kids' activities, mascot photo ops, sports trivia, and the Pokemon Hunt make it a full outing. Collectors who want VIP early access to fresh inventory, Pokemon hunters, and casual sports card buyers will all do well.
Tips: lines form as early as 7:00 AM on Showcase dates, so arrive early if the free pack matters to you. Bring cash plus Venmo and Zelle, a want list, a slab case, and your Pokemon binder for the Pokemon Hunt. Sunday afternoon is the best time for negotiated bundles.
For RSVP and VIP tickets, visit theshowcasecardshow.com and follow @TheShowcaseCardShow on Instagram for the vendor list and giveaway schedule.